Fluid Commerce
Commerce for brands that sell through people.
Storefronts, subscriptions, and a one-page checkout on one platform, with every rep selling through your best store. Every order knows its customer, its rep, and its market.
Storefronts
A storefront your team can change the same day.
Build every page in a drag-and-drop editor, or open the code when you want to. The same content publishes to your website and your own branded apps.
- Drag and drop, with real code underneathA visual page editor on themes your developers can open in code, from the command line, or through GitHub.
- Product pages that carry the whole offerVariants, bundles, and subscribe-and-save live on the product page, not in an add-on.
- Your site and your apps, in every languageOne set of content publishes to the web and to native iOS and Android apps, translated for each market.
- Checked every time you saveProducts, pages, and posts get a compliance scan and a performance score whenever they change.
Offers
Offers that turn a first order into a habit.
Subscribe-and-save, bundles, discounts, and points live on the product. Customers choose how they buy, and subscribers manage their own deliveries.
- Subscriptions with their own rhythmPlans can bill, ship, and count volume on separate schedules, with trials, discounts, and skip limits.
- Bundles and build-your-own setsSell a routine as one product, or let customers pick their own set within the limits you choose.
- Discounts that respect your comp planRun codes or automatic offers, and decide for each one whether it reduces commissionable volume.
- Starter kits for new repsEnrollment packs put the products, the fee, the agreements, and a first autoship into one order.
Reps
Every rep sells through your best storefront.
No replicated sites to keep up. Reps share the same high-converting store your team designs and tests, through their own link, and every order they bring in stays with them.
- Your store, with their name on itEach rep shares your storefront at their own address, like form.com/maya/shop, and it greets their customers with the rep’s name and photo.
- Share links that report backReps share products, collections, pages, and videos, and see which ones people open.
- Credit that survives the journeyAttribution follows the share link, the rep’s address, or the rep on the customer’s account, all the way to the receipt.
- Two reps on every orderRecord who made the sale and who earns the volume, then sync it with your back office, like Exigo or ByDesign.
Checkout
One checkout, wherever the sale starts.
Your store, a rep’s shop, or a shared link: every order lands in the same one-page checkout. More than two million shoppers already have their details saved in it.
- Wallets and pay-laterDigital wallets and pay-later options, alongside cards, all through Fluid Payments.
- Your processors, country by countryFluid Payments connects the processors you use, and you choose which one runs in each market.
- The right terms in every countryRequire the agreements each market needs, in its language, before the order is placed.
- Tax and duties, handledShow tax-inclusive prices where customers expect them, collect duties up front, and set delivery rates by market.
Pay
Markets
Open a new country without opening a new store.
One catalog, priced and translated for every market, with the currency, tax, payments, and warehouse each country needs. Pick a country to see it change.
- Decide what sells whereTurn variants, collections, and enrollment packs on or off by country.
- A price book for every countryRetail, subscription, and wholesale prices, points, and volume, set per variant and per market.
- Local language and currencyTranslated product pages and local prices, with tax included where it’s expected.
- Shipped from the right placeAssign a warehouse to each country and fulfill from there.
- Language日本語
- CurrencyJPY
- Ships fromTokyo
- Tax税込 · tax included
Mist for commerce
Ask for the launch. Review it. Ship it.
Describe the drop in a sentence. Mist prepares the product page, the offer, and the share kit in Fluid for your team to review.
- From a brief, not a blank pageStart the page, the bundle, and the subscribe-and-save offer from a single request.
- Launch kits for the fieldGive reps the story, the images, and their own link on launch day.
- Changes you can take backMist keeps a history of every change it makes, and product and page changes can be undone.
What it replaces
One platform where there used to be seven.
Brands that sell through people often run a storefront, a subscription app, checkout add-ons, replicated rep sites, and a back office that never quite agree. In Fluid, reps sell through the same store you do, and it all runs as one system that syncs with the back office you keep.
Usually
- Storefront and CMS
- Subscription app
- Checkout and payment add-ons
- Replicated rep sites
- Translation and currency apps
- Discount and loyalty tools
- Order exports and spreadsheets
- Storefronts and apps
- Subscriptions and bundles
- One-page checkout
- Rep links and attribution
- Markets and languages
- Discounts and points
- Every order in one place
FAQs
Questions commerce teams ask.
Your catalog, markets, and field shape the setup. We’ll work through the details with you.
Do we have to move the whole store at once?
No. Start with one product, one launch, or one market. Fluid can sync orders and reps both ways with back offices like Exigo and ByDesign while you move the rest.
How do reps sell through the storefront?
Every rep shares your storefront through their own link, like form.com/maya/shop, and it greets their customers by the rep’s name. Credit follows that link, a shared product or page, or the rep on the customer’s account, and each order can record both the rep who made the sale and the rep who earns the volume.
What can customers do with a subscription?
Skip, pause, resume, reschedule, or cancel, and update one address across all their subscriptions. If a renewal payment fails, Fluid retries it and asks the customer to update their card.
Which payment methods can we offer?
Cards, digital wallets, and pay-later options, all through Fluid Payments. What’s available depends on your market, so we’ll map it with you.
Can we use Fluid checkout on another site?
Yes. Add-to-cart works on any website with a single script tag, the cart-to-order API supports fully headless builds, and webhooks and apps connect the tools you keep.
Can Mist change the store without us?
Mist works when someone on your team asks it to. It keeps a history of every change it makes, with an undo for product and page changes, and Safe Mode stops it from changing production at all.
Explore the platform
Commerce is where the rest begins.
Every order carries its context into payments, the field, and what happens next.
See it with your products
Bring us one product. We’ll show you the whole store.
Show us what you sell, where you sell it, and who sells it for you. We’ll walk through the storefront, the offer, a rep’s link, and checkout in Fluid.